Search Engine Optimization in house can be a lot more time consuming, and costly than most people initially believe.
If you hire an “SEO Expert” who is responsible for:
– Staying up to date with new rules, changing trends, algorithm changes
their base salary would be roughly $75,000- $150,000+ so your looking at roughly $6,500 to $12,500 a month, and roughly $40-$100 an hour.
For most employees it takes 2-3 months to see if that person is up to the job or not, and that’s about $20,000 later, with no guarantee that you will get results. And if you don’t, you’re already 3 months behind.
If they are successful, your company just paid $75,000-$150,000 for SEO.
When implementing successful SEO campaigns you need SEO teams, with individuals that specialize in different areas. Most likely the SEO that you would pay $75,000-$150,000 for isn’t going to spend their time in the trenches, writing content, and link building. At Web1syndication, our team has the availability of over 400+ people, that include writers, link builders, and account managers.
The Choice is up to you